NEW ARRIVALS

Ready to Roll! Get ready for your smoothest ride yet! Whether strapped to a handlebar or draped saddle-style over the side of your wagon, the Itzy ...

Squeeze in some fun! With Itzy Splash Pals™ bathtime play is overflowing with possibilities! These squeezable fruit-shaped squirties and sprinkle s...

Holds pacis close! Say goodbye to lost pacifiers! The Itzy Clip pacifier strap is thoughtfully tailored to gently attach to baby’s clothing while k...

Holds pacis close! Say goodbye to lost pacifiers! The Itzy Clip pacifier strap is thoughtfully tailored to gently attach to baby’s clothing while k...

This one’s for babies who grab life by the teether. The Bitzy Grip teether works with baby’s natural grasp reflex, so relief comes instinctively. S...

Chew on this! Babies will experience pure relief with our natural rubber Comfort Crew™! This soft squeezable teether is designed to massage and soo...

Meet The Bitzy Pal™, your baby’s new bestie & self-soother all-in-one! Extending from Itzy Ritzy’s Bitzy Bespoke™ toy collection comes a playfu...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring™ has all the love in the details with multiple features for baby to explore. T...

Our 3-pack of water-filled teethers are textured on both sides to help soothe sore gums, and they can be chilled in the refrigerator for extra reli...

Not all heroes wear capes, but some wear breastfeeding aprons. Coverage + Comfort + Style = a must-have nursing apron that does the most, in the be...

Cuddle, play & learn! Your little one’s new exploratory tagalong! The attachable Bitzy Traveler™ is made with minky velour and features jingle ...

Luxury cotton sandwiches a waterproof membrane. The cotton absorbs any accidents, keeping your baby clean and dry, unlike other protectors, where l...

100% jersey cotton sheets, designed to fit your SnüzPod bedside crib. Complement your SnüzPod5 or SnüzPod Studio with plain or patterned sheets, av...

100% jersey cotton sheets, designed to fit your SnüzPod bedside crib. Complement your SnüzPod5 or SnüzPod Studio with plain or patterned sheets, av...

100% jersey cotton sheets, designed to fit your SnüzPod bedside crib. Complement your SnüzPod5 or SnüzPod Studio with plain or patterned sheets, av...

100% jersey cotton sheets, designed to fit your SnüzPod bedside crib. Complement your SnüzPod5 or SnüzPod Studio with plain or patterned sheets, av...

Meet the latest generation of SnuzPod, the original bedside bassinet that's housed over a million dreams.   Bring your baby home and nurture t...

Meet the latest generation of SnuzPod, the original bedside bassinet that's housed over a million dreams.   Bring your baby home and nurture t...

Meet the latest generation of SnuzPod, the original bedside bassinet that's housed over a million dreams.   Bring your baby home and nurture t...

Meet the latest generation of SnuzPod, the original bedside bassinet that's housed over a million dreams.   Bring your baby home and nurtu...